Feature Friday | 70th Anniversary Ferrari California T

March 26th, 2021 by

2018 Ferrari California T One of One, Tailor Made, 70th Anniversary Special Edition 70 years after Ferrari became recognized as an official automotive manufacturer, they wanted to organize something special to immortalize their history and lineage. In 2016 it was announced at the Paris Motor Show that 70 special edition liveries, honoring street and race cars from Ferrari’s past, would be mirrored onto the contemporary model range of the F12berlinetta, the 488 GTB, the 488 Spider, the GTC4Lusso, and the California T. In total, 350 absolutely unique vehicles would be manufactured and tailor-made to honor 70 years of Ferrari excellence….

Ferrari Returns to the 24 Hours of Le Mans

February 26th, 2021 by

The announcement that Ferrari will return to the top class of the World Endurance Championship with a new Le Mans Hypercar in 2023 ignites memories of the first sparks of the relationship between Ferrari and endurance racing.   Just two years after their first production car, two V12 Ferrari 166MMs entered in the 1949 24 Hours of Le Mans. The first Le Mans to take place after World War II. After six hours of racing, one of the Ferraris got caught in an accident, leaving the driver team of the Italian-born Luigi Chinetti and British Peter Mitchell-Thomson in a gruesome battle…

Ferrari New Power Warranty

April 4th, 2019 by
Ferrari New Power Warranty

Peace of mind is a feeling of being protected!  A Ferrari New Power Warranty is a necessary step for securing this peace of mind.  The warranty applies to vehicles between the expiration of the new vehicle limited warranty and fifteen years from the original date of sale.  Engine, Gearbox, PTU, some suspension, Steering and Electrical Systems are included. Plus the roadside recovery service will be readily available when most needed! Coverage does not apply to normal wear and tear.  The new car limited warranty can be extended to a fourth or fifth year.  After the fifth year, the new power…

Celebration of the best LOVEMARK!

April 4th, 2019 by
Lovemark

What makes a truly great LOVE stand out?  What builds loyalty beyond reason?  FERRARI…it is more than an iconic brand, it is a LOVEMARK.   LOVEMARK is a marketing concept that embraces three intangibles: Mystery, Sensuality and Intimacy.  Ferrari forms a mysterious emotional connection the minute you start the engine and take it for a spin.  Driving a Ferrari creates an unforgettable sensory experience.  According to Brand Global 500, the 2019 report awarded Ferrari as the “World’s Strongest Brand”.  Ferrari overtook other brands such as Coca-Cola, Disney, and Lego and lead with the highest overall score.  As quoted by David…

Who Was Enzo Ferrari?

February 26th, 2019 by
Enzo Ferrari

In 1898, a legend was born: Enzo Anselmo Giuseppe Maria Ferrari would go on to become a race car driver and a stunningly successful entrepreneur who founded one of the most iconic and successful supercar manufacturers the world has ever seen. Known during his life as il Commendatore (the Commander) and l’Ingegnere (the Engineer), Enzo Ferrari’s contributions to driving enthusiasts the world over cannot be overstated. Current Ferrari Models Past Ferrari Models Ferrari History Racing Career Enzo Ferrari received little in the way of formal education, but his love of vehicles and racing was said to be inspired by the…

The Midas Touch

January 31st, 2019 by

There is a historical practice of gold satin finished wheels in Ferrari’s DNA.  Dating back to 1960, gold wheels were used as part of the Ferrari livery package on Formula one race vehicles.  Gold wheels have been available as part of standard and special equipment requests on street legal models throughout the years.  Ferrari Tailor Made and Atelier Programs in Maranello, have catered to many requests for gold satin finishes etc.  Currently, the Ferrari Pista, Pista Spider, 488 GTB, and 488 Spider offer gold satin finished wheels as part of the standard equipment options.  I suspect that you will see…

How to Buy a Ferrari: Best Practices for Purchasing a Pre-Owned Model

January 22nd, 2019 by
Ferrari 488 Spider on the road

Ferraris are highly sought-after, collectible vehicles, and owning one can be a reality if you take the proper approach. Learning how to buy a Ferrari begins with visiting an authorized Ferrari dealer. With limited production for most models, these are rare vehicles with highly specialized components. Working with an authorized Ferrari dealership can provide peace of mind that your future dream car has been properly maintained and meets the impeccable standards of the Prancing Horse brand. Ferrari Model InformationUsed Ferrari Inventory Potential Challenges of Purchasing a Ferrari From a Private Party or Non-Authorized Dealer Because of the limited number of…

Ferrari takes center stage at the Amelia Island Concours d’Elegance

March 23rd, 2018 by

Ferrari at the 2018 Amelia Island Concours d’Elegance Over the years, the Amelia Island Concours d’Elegance has become a staple of the high-end auto show community on the East Coast. Popular among auto enthusiasts and car collectors, the 2018 Amelia Island Concours d’Elegance had a spectacular display of collector cars, with many Ferrari models taking center stage. 1963 Ferrari 250/275P The title for the Best in Show Concours d’Sport award went to an eye-catching 1963 Ferrari 250/275P. This model was built to compete in the Wolrd Prototype Championship in 1963. It was originally outfitted with a mid-mounted 3.0-liter V12 engine and…

Posted in Classic Ferrari

Ferrari Celebrates 70th Anniversary at Pebble Beach Concours d’Elegance

August 25th, 2017 by

Ferrari at Pebble Beach 2017 Ferrari celebrated its 70th Anniversary earlier this month in Pebble Beach, CA at the Pebble Beach Concours d’Elegance in unprecedented fashion. Exclusive and priceless classic Ferraris were on display at the Concours d’Elegance, and the event hosted four Ferrari exclusive classes. The 2017 Pebble Beach Concours d’Elegance was a success, displaying 70 classic Ferrari vehicles – one for each year in the Italian sport car brand’s history. The cars were available thanks to the company, private owners and museums all coming together. In total, the cars were valued at approximately $500 million. Highlights from the collection…

Ferrari to Host 70th Anniversary Celebration at Pebble Beach Concours d’Elegance

August 15th, 2017 by

Ferrari 2017 Pebble Beach Councours d’Elegance This year, Ferrari is celebrating 70 years of automotive prowess with a variety of excellent events, all coming to a head at the 2017 Pebble Beach Concours d’Elegance. The event will celebrate the different eras in the brand’s impressive history at the Pebble Beach Golf Links in California. Fans, collectors and owners alike of the Ferrari brand can see all seventy years of engineering, style, and luxury brought to life at the Pebble Beach Concours d’Elegance Classic Car Week this weekend, with the event running from August 17-20. At the event, four classes of…

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